Streetwear has become one of the most popular fashion trends in recent years. Also known as street style, urban clothing has created a revolution that combines comfort, fit, and high-end fashion. Once reserved for skaters, fashionistas and underground countercultures, these street clothing brands have become much more ubiquitous. Modern, trendy and edgy, urban streetwear will elevate your look with the hottest tops, bottoms, sneakers, hoodies, shirts, sportswear, and jackets. Whether you want luxury hype attire from high fashion designers or prefer popular companies with modern street styles, there are many cool clothing brands to consider. To help you find cool urban fashion, we’ve compiled this list of the best streetwear brands you need to know. From underground clothing and affordable lines to name brand designers and luxury labels, explore these top urban fashion companies to find stylish streetwear for men and women!
- 1 Best Urban Street Clothing Brands
- 1.1 Nike
- 1.2 Adidas
- 1.3 Supreme
- 1.4 Vetements
- 1.5 Stüssy
- 1.6 Off-White
- 1.7 Undercover
- 1.8 HUF
- 1.9 Obey
- 1.10 Kith
- 1.11 Undefeated
- 1.12 Gosha Rubchinskiy
- 1.13 A-Cold-Wall*
- 1.14 BAPE
- 1.15 Carhartt
- 1.16 WTAPS
- 1.17 Palace
- 1.18 Cav Empt
- 1.19 CDG Play
- 1.20 Patta
- 1.21 Noah NYC
- 1.22 Heron Preston
- 1.23 Billionaire Boys Club
- 1.24 10 Deep
- 1.25 The Hundreds
Best Urban Street Clothing Brands
Renowned for being one of the biggest brands to lead the streetwear revolution, Nike is a household name. Though they’re primarily known for their sneakers, Nike offers a strong streetwear collection including an array of gear and clothing. From high-quality hoodies to fitted joggers, all your street style needs are met by this popular brand.
A street style staple since the early 1990s, Adidas has remained at the top of the pack due to its commitment to first-rate products. Their iconic three-stripe logo is one of the most noticeable in the world and it coolly adorns most items available in their current product range. With notable celebrity collaborations and fresh takes on classic designs, Adidas is one of the most influential streetwear brands.
Taking the world by storm, Supreme is one of the most recognizable streetwear brands. Founded in New York, this popular luxury label is home to countless items bearing the familiar red logo. From jackets and fanny packs to fitted shirts and tracksuits, Supreme is a one-stop destination for all your high-end street style needs.
One of the key things setting this brand apart from the pack is that they release new items every week. If you want to make sure you have the freshest gear around, check out these weekly releases and periodically add new items to your growing collection.
If you’re looking for streetwear centered around innovation, look no further than Vetements. Created by Demna Gvasalia of Balenciaga fame, this brand infuses runway designs with iconic street styles. The perfect blend of couture and culture, this label is preferred by men and women who like high-end fashion pieces in place of traditional streetwear collections.
Stüssy was founded in the early 1980s and is considered one of the original brands in streetwear fashion. Commonly renowned for their extensive t-shirt collection, this label has expanded in recent years to include apparel suitable for skaters and surfers alike. With unique designs and California flare, you’ll feel stylish and comfortable in anything you buy.
Founded by the artistic director of Louis Vuitton, Virgil Abloh, Off-White is a luxury streetwear brand. Gaining inspiration from Kanye West, this brand seamlessly blends fashion-forward designs with street prints and styling. Perfect for those who want items suffused with unique detailing and flattering fits, this iconic label is as exclusive as it gets.
Established in Tokyo and inspired by the UK punk scene, Undercover has remained one of the most popular brands since it was first established in the 1990s. Commonly known for their daring t-shirt designs featuring bold designs and lettering, this label is a solid choice for those who have recently begun to explore the streetwear scene. Purchase a select few items to help build your style profile and discover what this exuberant fashion world has to offer.
HUF is one of the premiere labels specializing in both street and surf styles. Founded in the 1990s by Keith Hufnagel, who previously worked over at Stüssy, this label features relaxed pieces that you can comfortably spend the day wearing. With a mixture of neutral designs and more vibrant selections, every preference is accommodated.
Obey is the preferred streetwear brand for customers who want to make their purchases count. The label’s creator, Shepard Fairey, incorporates a sense of activism into each item he designs for his collections. Designed for both men and women, this brand offers clothing, shoes, bags, and accessories, each of which perfectly embody the street style of your dreams.
Whether you’re a sneakerhead or simply a fan of streetwear as a whole, Kith has you covered. Known for their collaborations with Coca-Cola and similar brands, this label favors urban designs and bold logos. Offering collections for men, women, and children, you’ll find anything from distressed jeans to comfortable hoodies online and in their retail stores.
Encapsulating the LA streetwear scene, Undefeated is your go-to destination for stylish pieces available in neutral color palettes. This label frequently collaborates with other leaders in the street style world, like Nike and Adidas, to create one-of-a-kind pieces. When you’re looking for the best bomber jacket and snapback combo, this is the online store for you.
With streetwear and sportswear designs at the forefront, Gosh Rubchinskiy is becoming one of the most popular brands in the business. Tying in Post-Soviet inspired designs from Rubchinskiy’s Russian youth, this label is both fashion-forward and eye-catching. Ideal for those who want to incorporate a few eccentric pieces into their existing collection, these urban designs are sure to please.
Combining Avant-garde couture with street culture, A-Cold-Wall* is a London staple. Blurring the lines between traditional streetwear and high fashion, this label sets itself apart from the rest of the pack. When you’re looking for street-inspired silhouettes with forward-thinking designs, you’ll be pleased with the collection offered by this trendy brand.
A Bathing Ape, commonly referred to as BAPE, has been a leading streetwear brand since its inception in 1993. Started in Tokyo, the label is considered a worldwide phenomenon due to its innovative styles. Pairing prints like camouflage with brightly colored graphics, these pieces are suited to those who gravitate toward more daring selections.
People commonly associate Carhartt with their outerwear collection geared toward the working class, but this brand boasts a notable streetwear line as well. Overseen by the division of the company based in the UK, the streetwear ensembles available are as trendy as they are comfortable. These pieces are more contemporary than collections from leading competitors, making it a great option for those who want to elevate their street style.
Inspired by the military and based in Japan, WTAPS is a cutting-edge streetwear brand. Pronounced “double taps”, this brand offers high-quality items suitable for minimalists. If your style revolves around the perfect cargo pants and hoodie combination, you’ll love this utilitarian collection. Featuring neutral colors and conservative designs, this label is more subdued than others but still delivers on value.
Like Supreme, Palace is a reliable brand for all your trendy streetwear needs. Started in the UK in 2010, this label is known for its youthful aesthetic. With fresh designs and stylish pieces, Palace is the preferred destination for those who want to embody the streetwear vibe with an added edge. Buy yourself a pair of snakeskin loafers to pair with a fashion-forward smoking jacket and you’re ready to live your best life.
Combining fashion trends with music industry influences, Cav Empt has been steadily building its unique collections over the years. Primarily drawing inspiration from Japan’s street style scene, the garments created by this label are vibrant and evocative. Stand out from the crowd in a neon yellow utility jacket or blend into the background with a more neutral sweatshirt selection.
Comme des Garcons, an eccentric presence in the fashion industry, launched their imprint brand CDG Play to house their growing collection of streetwear-inspired looks. Known for their heart-shaped bug logo, which artfully adorns every piece produced by the brand, these pieces are closet staples. Invest in new graphic t-shirts or a standard Breton top and get ready to take the world by storm.
Influenced by the hip-hop scene in Amsterdam, Patta is a brand unlike any other. Featuring an array of items from sneakers to hoodies and everything in between, this label focuses on bold stylistic choices. Most items are loose-fitting and are adorned with large logos or crafted in vibrant colors to really draw the eye. Comfortable and fashion-forward, this streetwear brand is built to last the test of time.
Noah NYC is a streetwear brand founded by Brendon Babenzien, who formerly worked at the fashion juggernaut Supreme. When you still want to maintain your streetwear looks while adapting to a more mature lifestyle, this is the best collection for you. With items like classic Oxford shirts and corduroy accessories, you’ll look cool and feel refined when you’re wearing this brand.
Founded by Been Trill in 2016, Heron Preston bends genres and seeks a more unique perspective on common street style trends. For those who love streetwear with a twist, you’re sure to be impressed by the cache of items available from this growing brand. Loose-fitting and eccentrically decorated, each piece makes a loud statement that would be difficult to ignore.
Billionaire Boys Club
A legend in his own right, Pharrell Williams created the iconic Billionaire Boys Club label to house his influential streetwear collection. Featuring out of this world designs using materials from NASA, this brand is equal parts unconventional and fashionable. Most of the items are standard t-shirts, sweatshirts, and jackets, though each is carefully designed and crafted to exude the essence of street style.
Renowned for the quality of their goods, 10 Deep has been a streetwear staple since its inception in the mid-1990s. Each collection is themed based on the season with a rotating array of items available each year. More polished than other labels, typical items include cowl neck sweaters and tapered blazers in muted tones and prints. You’ll look put together and effortlessly cool in anything you choose from this brand.
Founded in California in 2013, The Hundreds is a streetwear label designed to promote the lengthy history of this popular division in fashion. Denim, outerwear, sweatshirts, headwear, fleece and more are offered by this relaxed label in neutral colors with minimal design elements. Dedicated to sharing and honoring street culture, the company also runs a media platform that showcases talent from around the world.